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The site has the following on the web site, "Is the premier research company for the retail fashion industry." We noticed that the web page also said " We use retails most important resource - its people - to report on what is happening on the ground at malls nationwide." It also stated " The z team is always looking for talent. Sign up for consideration here. Page to communicate with us! Is an independent research company that provides marketing data for the retail fashion industry. We provide information on fashion trends, sales, and on the ground reporting for what is happening at malls nationwide." The header had Enter as the highest ranking keyword. This keyword was followed by keywords and here which isn't as urgent as Enter.